Work

ClearTech

A New Generation of AV Integrator

Altadena, California-based ClearTech is no mere AV integrator. It’s a true industry innovator, attuned to the way today’s workers and digital learners interact with communication technology. Our rebrand and new website for ClearTech conveys their cutting-edge insight, expertise and laser focus on what organizations need to do to thrive in an era of workplace transformation.

ClearTech Homepage

The site’s clean lines and fantastic photography convey how simple and delightful it is to do business ClearTech.

ClearTech Workplace

We worked with ClearTech to resist the temptation to be all things to everyone in their messaging, and to instead go all-in with the firm’s core strengths in the rapidly transforming workplace and education sectors.

ClearTech Mobile

Mobile is more than an afterthought for ClearTech. As the firm pushes the transition toward AV as a service, a strong support message and cross-platform functionality are essential.

ClearTech Expertise

ClearTech’s website has a modular quality with a unique design motif that picks up on the company logo. In both look and function, the site communicates the same level of polish that this service-oriented integrator brings to the customer experience.

ClearTech Service Icons

We developed a distinctive visual language for the site, which we use to convey the all-encompassing nature of the ClearTech service experience.

ClearTech Icons

A series of icons used on internal pages lends weight to key message points throughout the site.